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New Latina Style Credit Card Generates Scholarships for Latinas

by Peter Andrew

Latina

Style Magazine,

a publication targeting Hispanic women, is teaming up with US

Bank to offer the Latina Style Visa Platinum credit card. A

percentage of each purchase made with the Latina Style Visa

will go toward Latina scholarships.

Both

the magazine and US Bank say they recognize the economic power

of latinas. According to Robert Bard, president and chief executive

officer of LATINA Style Magazine, there are seven million Latina

women in the United States workforce, and nearly 600,000 Latina-owned

businesses, with overall revenues exceeding $50 billion. This

segment of businesses is growing at three times the national

rate.

UPDATE:

Click

here for the Latina Style credit card.)

Published 09/12/05 (Modified 05/07/12)


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