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Lowe’s Introduces Habitat for Humanity Affinity Card

by Peter Andrew
Lowe’s Introduces Habitat for Humanity Affinity Card

The home improvement retailer Lowe’s announced today a new Lowe’s card that will benefit local Habitat for Humanity affiliates. Through the end of 2005, Lowe’s customers can designate which local Habitat for Humanity affiliate to credit, and scan the card with each Lowe’s purchase, generating points for their registered affiliate. Grants of $5,000 will be awarded to the eight Habitat affiliates with the greatest number of points. Through the Lowe’s Habitat card, Lowe’s will award a total of $40,000 to affiliates. Habitat for Humanity is a non-profit organization that builds affordable housing for low-income people. The organization has built more than 200,000 houses since its founding in 1976.

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