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September
10, 2006
Saks
Fifth Avenue to Offer World Elite MasterCard
Saks Fifth Avenue announced Thursday its plan to launch its
frst co-branded credit card, the Saks Fifth Avenue World Elite
MasterCard. Saks will be the first to offer this new type of
MasterCard geared toward affluent customers. MasterCard launched
the World Elite option, which targets those with annual household
incomes greater than $250,000, simultaneously with the announcement
of Saks as its first partner.
Customers
who qualify for the new card will be automatically enrolled
in the SaksFirst loyalty program, which normally requires a
$1,000 spend, and will get up to 6% back on Saks Fifth Avenue
purchases and 1% back on all other purchases. Points are converted
automatically to Saks gift cards. In addition to these benefits,
the World Elite MasterCard comes with various travel perks.
The
Saks Fifth Avenue World Elite MasterCard will be issued by HSBC
and will begin being issued on September 13.
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