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Discover to Broaden International Acceptance Through Alliance with JCB

by Peter Andrew

Discover

to Broaden International Acceptance Through Alliance with JCB

Discover Financial Services announced today an alliance with

Japan's largest credit card issuer, JCB, that would allow both

companies to accept cards within each other's payment networks.

Starting in 2007, Discover will begin allowing JCB cardholders

to use those cards at Discover Network merchant locations in

the United States. In turn, beginning in 2008, Discover credit

card customers will be able to use their cards in Japan for

purchases at JCB merchant locations. By widening its acceptance

internationally, Discover takes a step to strengthen a weakness

that keeps some consumers from choosing its credit cards.

Currently,

Discover cards are accepted in Canada, Mexico, and the Caribbean.

Discover has also recently signed agreement that will enable

the acceptance of Discover credit cards in Central America and

China.

Today's

announcement also highlights the potential benefits for JCB

in the alliance. According to the U.S. Department of Commerce,

more than 3.8 million Japanese travelers visited the U.S. in

2005, and spent more than $12.9 billion. Allowing more of those

travelers to use their JCB cards should be a boost for the company.

Published 08/23/06 (Modified 05/07/12)


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