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Sierra Trading Post Launches Rewards Visa

by Peter Andrew

Sierra

Trading Post Launches Rewards Visa

Sierra Trading Post, a direct marketer of clothing and outdoor

gear at deep discount prices, has launched the Sierra

Trading Post Rewards Visa Platinum Card. Issued by U.S.

Bank, the new Sierra Trading Post credit card is offering cardholders

one point per dollar on all purchases, but 3 points per dollar

on Sierra Trading Post purchases. Cardholders receive $25 Sierra

Trading Post gift cards for every 2,500 points accumulated.

Sierra

Trading Post purchases name-brand overstock and closeout clothing,

footwear, home furnishings, accessories, and gear. It sells

merchandise via mail, online and at three retail stores in Reno,

Nevada; Cheyenne and Cody, Wyoming; as well as at a fourth store

opening soon in Boise, Idaho. Sierra Trading Post claims more

than two million active customers.

Published 05/19/06 (Modified 05/07/12)


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