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Survey Gauges Customer Satisfaction with Top Credit Card Issuers

by Peter Andrew

Survey

Gauges Customer Satisfaction with Top Credit Card Issuers

Research company Keynote Systems released the results of a survey

measuring customer satisfaction with online credit card issuers

during the initial application process. Based on interviews

with 2,000 consumers, Keynote found:

  • Discover

    was considered the top issuer for overall customer satisfaction,

    including the rates and fees of the cards themselves as well

    as consumers' experience in applying for them. American Express

    and Chase were the runners-up here.

  • American

    Express was considered the most trustworthy of the issuers.

  • Chase

    was tops in terms of who actually signed up or intended to

    sign up for a card, with Citi and American Express also strong

    here.

  • HSBC

    was considered the best performing Web site, in terms of speed

    and reliability. Providian fared well here, too.

Credit

card issuers included in the survey included American Express,

Bank of America, Capital One, Chase, Citi, Discover, HSBC, MBNA,

U.S. Bank and Wells Fargo.

Published 03/03/06 (Modified 05/07/12)


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