New Latina Style Credit Card Generates Scholarships for Latinas
Latina Style Magazine, a publication targeting Hispanic women, is teaming up with US Bank to offer the Latina Style Visa Platinum credit card. A percentage of each purchase made with the Latina Style Visa will go toward Latina scholarships.
Both the magazine and US Bank say they recognize the economic power of latinas. According to Robert Bard, president and chief executive officer of LATINA Style Magazine, there are seven million Latina women in the United States workforce, and nearly 600,000 Latina-owned businesses, with overall revenues exceeding $50 billion.
This segment of businesses is growing at three times the national rate.
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